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As a small business owner, you may frequently contemplate the question of how to choose the most suitable social media platform for your business. Do you need to prioritize multiple platforms or just focus on Read more…
Our clients want immediate results—an interview right away, a coverage in the Wall Street Journal, a podium speaker in a high-profile conference. We do too! Who doesn’t? But the phrase “Slow PR” is what we Read more…
When writing a press release, you might wonder how long it should be. In other words, what’s the ideal word count? Since I serve small businesses, I sometimes receive this question from new clients. My Read more…